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Stella Cottrell explains the principles of critical thinking and how to evaluate information logically. The book provides practical techniques for analyzing arguments, identifying assumptions, and detecting biases. It includes exercises and examples to help readers strengthen their reasoning and academic writing skills. The guide is widely used by students seeking to improve their analytical and problem-solving abilities.
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Critical Thinking Skills: Developing Effective Analysis and Argument

120,00 MAD
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The book explores the major fields of psychology, including learning, memory, perception, emotion, and personality. It examines how biological, cognitive, and social factors influence human behavior. The authors present key theories, research findings, and practical applications of psychological science. The text serves as a foundational resource for students seeking a broad understanding of psychology.
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Psychology

200,00 MAD
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The book examines political, economic, social, and cultural changes across different regions of the world since 1500. It discusses topics such as exploration, colonization, revolutions, industrialization, and globalization. The authors compare the experiences of various societies and their interactions over time. The text provides a broad and balanced understanding of the forces that have shaped the modern world.
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A History of World Societies, Volume II: Since 1500

130,00 MAD
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John McCormick introduces the main concepts and methods of comparative politics. The book compares political institutions, governments, and political cultures across different countries. It explores democratic transitions, political development, globalization, and public policy challenges. The text provides students with a broad understanding of how political systems evolve and interact in a changing world.
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Comparative Politics in Transition

130,00 MAD
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Don Debelak explains how to develop a comprehensive marketing strategy to reach target customers and increase sales. The book covers market research, competitive analysis, pricing, promotion, and distribution methods. It offers step-by-step advice, examples, and tools for building a realistic and actionable marketing plan. The guide is especially useful for entrepreneurs and small business owners seeking growth and market success.
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Marketing Plan

70,00 MAD
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Protecting Yourself Online: An Electronic Frontier Foundation Guide - Robert B. Gelman & Stanton McCandlish
Protecting Yourself Online: An Electronic Frontier Foundation Guide - Robert B. Gelman & Stanton McCandlish
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Protecting Yourself Online: An Electronic Frontier Foundation Guide

80,00 MAD
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E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company - Michael E. Gerber
E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company - Michael E. Gerber
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E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company

80,00 MAD
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International Organizations (Second Edition) - Clive Archer
International Organizations (Second Edition) - Clive Archer
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International Organizations (Second Edition)

60,00 MAD
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Grammar in Use - Raymond Murphy, Roann Altman & William E. Rutherford
Grammar in Use - Raymond Murphy, Roann Altman & William E. Rutherford
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Grammar in Use

80,00 MAD
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History and Life (Updated Edition) - ScottForesman
History and Life (Updated Edition) - ScottForesman
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History and Life (Updated Edition)

100,00 MAD
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Patterns in Literature (Classic Edition) - America Reads
Patterns in Literature (Classic Edition) - America Reads
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Patterns in Literature (Classic Edition)

100,00 MAD
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Management Accounting (Third Edition) - Anthony A. Atkinson, Rajiv D. Banker, Robert S. Kaplan & S. Mark Young
Management Accounting (Third Edition) - Anthony A. Atkinson, Rajiv D. Banker, Robert S. Kaplan & S. Mark Young
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Management Accounting (Third Edition)

100,00 MAD
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